the gold avenue

what
we buy

call us

Vector 6

the gold avenue

what
we buy

call us

Vector 6

what we buy

explore the gold avenue

We know the value of luxury items and want you to feel good about selling them to us. Our foundation is built on long-term partnerships with our clients. As the leading buyers of second-hand luxury, we buy a variety of items from all over South Africa, and we guarantee competitive market-related prices.

we buy

Krugerrands

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We buy Krugerrands in South Africa at competitive prices. Investing in Krugerrands is the easiest way to invest directly in gold bullion, and we can transform your Krugerrands into immediate cash when you need it.

we buy

JewElLery

Gold Jewellery

We buy gold jewellery in all forms, from gold rings and gold chains to gold bangles and gold earrings. We provide an easy, hassle-free option to pawn your gold items. Whether you’re interested in selling your gold jewellery or using it as collateral against a loan, you can rest assured that The Gold Avenue will give you the best prices and rates.

we buy

Gold Coins

Gold coins

We buy gold coins in South Africa. Our experts provide accurate valuations for gold coins, so you’re guaranteed to receive a competitive price for your gold coin exchange. We also buy valuable foreign coins according to their market value.

we buy

DIAMONDS

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We buy cut diamonds & diamond jewellery, including diamond rings, diamond chains, diamond earrings and diamond bracelets. Sell diamonds and diamond jewellery for instant cash in your bank account — Expect quick and honest valuations, fast transactions and exceptional service from us.

DO YOU
REQUIRE
A cash LOAN?

we buy

WATCHES

Rolex watch

We buy various brands of men’s luxury watches and women’s luxury watches in South Africa. We’re committed to trade luxury watches at the best prices. If you’re looking for the easiest way to sell luxury watches, you’ll find it at The Gold Avenue.

we buy

WATCHES

Rolex watch

We buy various brands of men’s luxury watches and women’s luxury watches in South Africa. We’re committed to trade luxury watches at the best prices. If you’re looking for the easiest way to sell luxury watches, you’ll find it at The Gold Avenue.

we buy

DIAMONDS

Layssser 1 1 1

We buy cut diamonds & diamond jewellery, including diamond rings, diamond chains, diamond earrings and diamond bracelets. Sell diamonds and diamond jewellery for instant cash in your bank account — Expect quick and honest valuations, fast transactions and exceptional service from us.

DO YOU
REQUIRE
A cash LOAN?

The Gold Avenue

How to sell

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Contact our Team

Contact our TGA team and tell us what you would like to sell. Call, WhatsApp or Chat to us online and describe your luxury items.

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Book an appointment

Schedule a suitable valuation time and date with our consultants. We’re conveniently based in Johannesburg at safe and secure premises.

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Get an offer

Our expert team will do a valuation within minutes. We believe in long term relationships and returning clients, so we guarantee the best price.

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Money in your bank

We make an immediate payment, directly into your bank account. Whether you prefer cash or EFT.

The Gold Avenue

brands we buy

Patek Philippe Logo
Cartier logo
Patek Philippe Logo
Omega Watch Logo
Tag Heuer logo
Rolex Logo

reviews

loyal Customers

Charles
Charles V
5/5
“They offered me the best price for my Krugerrands, made the payment immediately”
Nadia
Nadia M
5/5
"Really the only way to go when selling your jewellery. Aside from giving me an excellent price, the transaction was completed within 20 minutes.”
Client Review
Thando Q
5/5
“Dealing with The Gold Avenue was a seamless experience. During a challenging time after a medical emergency, their service was efficient and fast, and their team’s positivity was much appreciated .”
Claire
Claire O
5/5
“I was unsure where and how to sell the luxury watch that I received as a gift but didn’t really like. The Gold Avenue made the process quick and easy, and I got a better price than expected. The appraiser came to my house, and the deal was done within two days."

in association with

our partners

GIA Logo
The Jewellery Council of South Africa
NCR
European Gemological Laboratory Logo
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follow us @thegoldavenueSA

Selling Your Diamonds For Cash In South Africa
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The History Of Krugerrands
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